In August 2021, the domestic cosmetic contact lenses brand "Ke La La", which creates the largest online sales, announced that it has successively completed Series B and B+ rounds of financing, with a total raised of over 400 million yuan, setting a record for the largest amount of financing disclosed records on the cosmetic contact lenses. The Financing is led by Yuanyi Investment and Sinovation Ventures, followed by Jinding Venture, Qianhai FOF, Fengrui Capital and KIP China.
Founded in 2011 as one of the first batch of domestic color contact lenses brands, "Ke La La" has maintained the tendency of doubling the amount of sale per year during last 5 years. Furthermore, the figure of sale speeds up again and ranks NO.1 in the field of cosmetic contact lenses on both Double 11 and Double 12 since 2020.
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