On June 27, 2025, the "Cross-Border Intellectual Property Summit and Greater Bay Area Intellectual Property Excellence List Release Event," hosted by the School of Law of Shenzhen University and IPHouse, was grandly held in Shenzhen. Llinks partner Ms. Cherri Che was honored to be listed among the "Top 10 Intellectual Property Lawyers in the Greater Bay Area" due to her forward-looking strategies and outstanding practice in the field of intellectual property. This list, jointly selected by IPHouse and authoritative institutions, focuses on lawyers' professional influence, case innovation, and contributions to the industry.
At the summit, Ms. Cherri Che was invited as a guest speaker to deliver a keynote titled "Compliance Strategies for Multi-Risk Scenarios in Cross-Border E-Commerce." Her proposed "Prevention-Response-Transformation" golden triangle compliance system attracted industry attention and addressed the compliance challenges faced by cross-border e-commerce.
Prevention: Pioneered the "Technical Export Compliance Decision Tree," helping enterprises avoid 80% of potential risks;
Response: Shortened dispute resolution cycles by 60% through mechanisms such as WIPO arbitration;
Transformation: Promoted the conversion of compliance certifications like GDPR into a 15-20% market premium.
Ms. Che possesses a combined experience of 11 years in technology R&D and 15 years in legal services. She is dedicated to setting benchmarks in intellectual property services and deeply integrates technology with law to safeguard enterprises' cross-border innovation. Under her leadership, the team has long focused on patent litigation, trade secret protection, and cross-border intellectual property compliance. In recent years, cases handled by her team have been selected for the Supreme People's Court's annual report and the national top ten typical patent transformation cases. Their foreign-related intellectual property cases were also featured in Xinhua Net's 2024 Legal Services Going Global practice cases. The "Saudi JACKERY Trademark Squatting Case" managed by her team has become a model for Greater Bay Area enterprises protecting their rights overseas, successfully achieving invalidation of the overseas squatted trademark and rapid re-registration.
This honor highlights Llinks' service advantages in the deep integration of "technology + law" in the intellectual property field. Looking ahead, Llinks will continue to strengthen its cross-border IP service capabilities and contribute to building the Greater Bay Area into a global hub for scientific and technological innovation.
