On April 9, 2025, the forum titled "Capital Empowering Culture—Offensive and Defensive Strategies in Investment and Financing in the Era of Big IP" was successfully held at the Changning Campus of East China University of Political Science and Law. In today's digital wave, intellectual property (IP) has become the core asset of the cultural industry, with its value increasingly highlighted, and investment and financing activities centered around IP becoming more frequent. However, opportunities and risks coexist, and issues such as legal compliance and risk prevention during the investment and financing process constantly challenge practitioners in the field. This forum provided a platform for participants to explore the balance of offensive and defensive strategies in cultural industry investment and financing against this complex and ever-changing backdrop.
Llinks contractual partner Ms. Joyce Zhang, who is also a member of the Shanghai Bar Association's Cultural and Media Committee, was invited to participate in the roundtable discussion. She focused on the legal practices of cultural industry investment and financing, drawing on her personal involvement in financing cases within the cultural sector to delve into the unique risk factors associated with these projects. From both the investor's and the entrepreneurial team's perspectives, she offered corresponding risk prevention measures and recommendations, providing attendees with cutting-edge legal insights.
The uniqueness of cultural industry investment and financing requires practitioners not only to understand the law but also to have a profound understanding of the industry ecosystem to balance development amid risks and opportunities. Llinks has long been dedicated to the fields of cultural media and commercial law, striving to provide comprehensive legal support to investors and startups within the industry. Llinks will continue to leverage its professional advantages in the investment and financing sector, aiding in the release of cultural IP value and the healthy development of the industry ecosystem.
